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itSMF 2018 Speaker Announcement: Barclay Rae, itSMF UK

We are delighted to announce Barclay Rae, Director of EssentialSM and itSMF UK, of which he was CEO from 2015 - 2018, as a speaker at this year's IT Service Management Forum Conference.

Barclay is an associate of SDI and has worked for a number of ITSM organisations, and he delivers strategic ITSM consultancy, as well as media analyst services to the ITSM industry.

He is an ITIL Lead Architect and a co-architect of the ITIL Practitioner scheme with Axelos, plus he is a co-author of the SDI certification standards and the current ISO/IEC 20000 revision.

Barclay is also a regular speaker at industry conferences and events, in the UK and globally, and was named in the HDI top 25 Thought Leaders in Technical Support and Service Management, 2017 and 2018, and ‘ITSM Contributor of the year’ in 2014 at the SITS show.

Barclays presentation at itSMF 2018 will look at 'The changing world of Service Management – Coping and Success Strategies'. In this presentation he looks at the current state if the ITSM industry and provides insights and guidance on how to make sense of the plethora of ‘best practice’ – and actually achieve success.

The world of ITSM is at a crossroads, with the validity of existing models like ITIL being challenged by new frameworks and models. There are new versions and variations of service and operations management appearing regularly – e.g. VeriISM, BRM, SIAM, IT4IT. Also, for an industry that relied on standards, control and process governance, we are now also confronted with the need to move faster and to be more agile – with DevOps, Lean, Agile methods being used often in place of what we have known and understood with ITSM.

Barclay has created ‘ITSMGoodness’ – a set of practical steps and guidelines – simple practical and proven tips and tools – for successful ITSM. Visit for details and free to air access – join the Twitter conversation at #ITSMGoodness and follow Barclay at @barclayrae.

REGISTER NOW to attend itSMF 2018!

REGISTER NOW under our early-bird offer for a chance to win an overnight stay for two incl. breakfast at the wonderful 4 star Croke Park Hotel, Dublin. The prize also includes a Croke Park Ericsson Skyline Tour.

Simply register to attend the itSMF Conference and avail of a 20% discount before Monday 13th August to be in with a chance of winning!

Please email to avail of group discounts.

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